Announces Supplier Website Winners
USGNN.com is pleased to announce the winners of the First
Annual Glass Industry Website Competition, in the supplier category.
In first place is www.vistamatic.com.
USGNN.com/USGlass spoke with Kevin Roth, managing partner
of Vistamatic in Coral Springs, Fla., about this recognition.
According to Roth, the biggest focus in designing the site was on
usability and information.
"I have been to so many sites where you get fed up trying
to find the information you need, but find it is hidden beneath
other pages or in with other information," he says. "We
wanted the site to be very easy to use and have all the information
that was necessary to help all of our clients. We also decided to
put the video on the site as the Vistamatic is a very unique product
and we felt that unless we showed what it did the visitors who did
not know of us would still not know what it really was about."
In second place is www.safti.com.
USGNN.com/USGlass spoke with Diana San Diego, marketing and
communications manager for SAFTI FIRST Fire Rated Glazing Solutions
in San Francisco, about this recognition.
According to San Diego, "When we re-designed our site, our
priority was to present accurate, relevant information in a user-friendly
format. The experience is centered around the user-making sure that
he or she gets the information needed in the fastest way possible.
The website also had to be engaging, which is why we built several
interactive tools, such as the product selector, comparison chart
and quick quote, and added streaming videos such as 'Radiant Heat
Testing' and our latest DVD, 'A Fire and Impact Safety Case Study.'"
In third place is www.archdecoglass.com.
USGNN.com/USGlass spoke with Max Perilstein, vice president
of marketing for Arch Aluminum and Glass Co. Inc. in Tamarac, Fla.,
about this recognition.
The goal, according to Perilstein, was to make the site "look
good," but also "be easy to navigate."
"Too many times, good sites get ruined because there's too
much flash or too many things happening on the page," he says.
"We wanted a healthy mix and I think we achieved that."
In May, USGNN.com readers were asked to nominate the best
industry sites on the web for the First Annual Glass Industry Website
Competition. Sites were ranked by our judges based on the six criterion
used by the Webby Awards, a leading international award honoring
excellence on the Internet: content; structure and navigation; visual
design; functionality; interactivity; and overall experience.
Look for interviews with each winner, the website features that
stood out for our judges and the 11th Annual Guide to Industry Websites
in the July issue of USGlass.
Need more info and analysis about the issues?
HERE to subscribe to USGlass magazine.